Sales & Marketing Strategic Plan

 

A large not-for-profit aged care organisation requested Results Care Group for advice and support in developing a systematic approach for their sales and marketing.

 

The Need

 

The organization required a “Big Picture” end game plan for systematically developing the necessary marketing and sales capability to enable the business to consistently achieve its revenue and growth targets.

 

The Solution

 

Results Care Group facilitated a workshop of stakeholders from finance, operations, sales and marketing to develop and document the key strategies, and gain agreement on priorities.

 

Outcome

 

Results Care Group produced a plan of recommended and prioritized activities for the organization to consistently achieve its revenue and growth targets, from a short, medium and long term perspective.